@article{oai:meikai.repo.nii.ac.jp:00001044,
 author = {古川, 傑 and 山本, 卓},
 issue = {32},
 journal = {明海大学不動産学部論集, Meikai Studies in Real Estate Science},
 month = {Sep},
 note = {The aim of this study is to analyze a company, which has been developing idle real estate, as a case. Specifically, the study takes up the Panasonic Corporation's sustainable smart town project, an example of corporate real estate (CRE) that has generally been highly praised. Panasonic has grappled with environmental, social, and corporate governance management in an advanced manner. This study examines the effect of the project on Panasonic's financial results and local community development and seeks to develop a rational
corporate social responsibility (CSR) strategy. In the 1970s, Panasonic began to address antipollution measures, announced an environmental declarawtion, and started environmental preservation activities. Panasonic has already introduced environmental solutions from the end-user's perspective while taking advantage of its own strengths as a manufacturer, based on environmental management. In recent years, to address environmental laws and regulations, prevent environmental risks, and manage the increased demand for CSR,
environmental management has become indispensable for a company to continuously develop. Under such circumstances, a company's environmental management may be useful to establish excellent relationships with its cooperative companies, may result in solving social problems, such as global environmental problems, and may maintain and improve its social credibility and corporate value. A company's CRE strategy to solve social problems may contribute to local community development. The company's development of its idle real estate examined in this study utilized its old factory site, which was a part of its company-wide environmental management. Therefore, this development can be considered as a rational CSR strategy to contribute to the realization of local community development.},
 pages = {1--25},
 title = {社会課題の解決に向けたCRE戦略が企業価値に与える影響 : 自社工場跡地を活用した遊休不動産開発の事例を対象として},
 year = {2022},
 yomi = {フルカワ, スグル and ヤマモト, タカシ}
}